Discounts & Promos. Digest of Best Marketing Articles

Posted in: Marketing Strategies |

Customers, their demands, preferences, needs – these items make marketing departments work hard inventing various tricks, methods and propositions. Would you like to succeed in sales? Turn your business into a prosperous one? Then you should do your best to persuade potential clients you are worth of their trust. You need to make them interested. Being not the only one in your business niche you need to stand out from the crowd to be chosen.

A successful business is a constant struggle of minds. Psychology, various researches and approaches – all these makes sense. And, of course, don’t forget about promotion marketing as it is the secret gear that stimulates a customer to take a buying decision. One more magic word which is worth to be remembered is a Discount!

Discounts immediately attract attention and can be turned into a huge tool to increase sales, but everything should be done properly. Before starting this or that approach implementation you need to learn more about all potential and possible consequences (both positive and negative). Otherwise, how could you foresee the result and try to affect it?

To propose you the necessary information and help make your mind what will be the most suitable solution in your particular case we gathered several Promotion and Discount Marketing articles that we recommend for your reading. Take a look and make the most of the methods and recommendations experts share with you today.

Marketing With Discounts and Promotions

Promos and Discounts Marketing

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Creating Powerful Promotional Marketing

Promos and Discounts Marketing

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Useful Marketing Strategies for Major eCommerce Platforms (Part 2)

Posted in: Marketing Strategies |

As we have promised from this post you get to know about Useful Marketing Strategies for PrestaShop. Let’s start from the Cross-Selling. As far as you may known Cross-Selling option is available built-in under PrestaShop Catalog features. If you want to find out other useful options that also easily allow online retailers to increase their sales volume – here you are:

  • Cross Selling on Cart
  • Better Together

Speaking about up-selling in PrestaShop – it is available only through third-party add-ons. For this aim you can try The Up-sell Module For PrestaShop (keep in mind it costs $97).

The next point is PrestaShop’s Affiliate programs. Customer referral program option is built-in in PrestaShop. You can easily find it in their shopping cart via Back Office >> Stats >> Referrers >> Add New button. Also look through these interesting affiliate program solutions:

  • Post Affiliate Pro
  • Omnistar Affiliate Software
  • Prestashop Affiliates

And don’t forget to check out these 3 proven marketing strategies for Zen Cart, VirtueMart, or osCommerce. Hope you will get all necessary info here!

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Useful Marketing Strategies for Major eCommerce Platforms (Part 1)

Posted in: Marketing Strategies |

Do you want to maximize your sales volume and find our a great deal of ways to attract more customers to your web store? If you have ever asked this question – we are pretty sure you will like these Useful Marketing Strategies for Major eCommerce Platforms such as: Magento, PrestaShop, Zen Cart, VirtueMart, osCommerce.
Useful Marketing Strategies
Lets start from Magento. Do you want to set up product cross-selling, up-selling, and related products relationships from the admin panel? If so – simply follow the next steps: (more…)

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